How embedded insurance is creating a seamless user experience for both consumers and merchants

23/06/2023 | TECHBULLION

Today, consumers interact with embedded insurance without realising it. It’s so commonplace you don’t hesitate as you add travel insurance to your cart while booking the flight for your next summer holiday in Croatia, or think twice as you ask for inclusive coverage when renting a vehicle from the car rental company before driving to your seaview Airbnb.

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